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SEARCH ENGINE
OPTIMISATION |
TUNE UP YOUR SITE TO ACHIEVE BETTER
SEARCH RESULTS
All to often companies invest vast sums of money in developing an
Internet site, but find it has minimal effect on promoting their business.
At best it might yield the occasional spurious enquiry. |
HAVING A WEBSITE
IS ONLY THE BEGINNING |
Even top web designers
are so busy keeping up with the latest design techniques that most
know very little about web promotion. Professional web site promotion
is a highly developed skill that requires constant monitoring of the
latest techniques to ensure optimum results. It provides the backbone
to a companies sales and marketing strategy, and plays a key role
in business generation. Whilst there are many facets to web promotion,
covering items such as Affiliate programs, Reciprocal Link Building,
Keyword Bidding, Banners, e-mail promotion, classifieds and news groups,
the most talked about is Search Engine Positioning. This is often
wrongly regarded as the cheap and easy way to attract site traffic,
but if the following steps are not closely adhered to, no matter
how many times you submit your site you will never rank anywhere near
the top entries. There are seven essential steps to web optimisation
that we perform.
Click here to view the Seven Steps to Optimisation
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